Service
Information Architecture (navigation, labeling, content structure)
The practice clarifies structure so users can find what they need. Engagements focus on navigation, labeling, and content hierarchy with pragmatic research inputs and tidy recommendations for implementation.
Best for
- Sites with unclear wayfinding or duplicate content
- Products adding features without structure
- Content teams needing consistent labeling
Typical deliverables
- Current-state IA observations and risks
- Navigation and labeling recommendations
- Content groupings and page templates
- Wayfinding and information scent guidance
- Validation plan (card sort or tree test direction)
What to expect
- Plain-language maps instead of jargon
- Clear rationale for every labeling choice
- Optional validation paths before rollout